The Sports Life

Smartphones Launches College Basketball Mobile Site

Jacksonville, FL (PRWEB) March 21, 2008 -- With all eyes on the college basketball tournament, college sports fans have something else to cheer about. Smartphones Technologies (www.smartphones.com) announced a new College Pix and Tones mobile site to allow college basketball fans to download their favorite ringtones and wallpapers. Fans can text the keyword "Hoops" to 32852 to access a wide array of college content downloads, or visit www.CollegePixandTones.com.

In addition to college logos, fans can download mobile phone wallpaper that includes basketball action photos, mascots and arena photos. In addition to college fight songs, ringtones include the alma mater, cheers and other songs popular at each school.

College sports generate over $3.5 billion in licensing revenue annually. According to TNS Media Intelligence, more than 130 million people tuned in to the NCAA Tournament last year, and March Madness ad sales are projected to reach $545 million this year.

Verizon and Alltel customers can download the College Pix and Tones Application on their mobile phones.

-- On Verizon go to: Get New Picture > Get New Application > Sports > College Pix & Tones

-- On Alltel go to: Axcess Shop > Wallpapers & Photos > For Him > College Pix & Tones

Smartphones also announced the availability of full track college songs on iTunes this week. In addition to full track songs on iTunes, Smartphones introduced college video ringtones and mobile themes last year.

About Smartphones

Smartphones Technologies (www.smartphones.com) is a mobile content publisher specializing in college sports, celebrity and entertainment content on mobile devices. Smartphones has licensing agreements with more than 150 colleges and universities, and the Smartphones content library is currently available through more than thirty carriers and content providers worldwide. Smartphones is based in Jacksonville, FL and is privately held.

Smartphones Contact:

Kathy Merrill

Director of Marketing

Smartphones Technologies

(904) 296-3070 x27

kathy @ smartphones.com

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